Our Blogs

In video editing, the assembly cut is a vital starting point in shaping any powerful video or film. It is the backbone of the post-production process. It’s rough, it’s messy, and it’s supposed to be. But if you want to create the most pleasing final shot, it all starts with the assembly cut. Whether you […]

The journey of creating a documentary does not end when the camera stops rolling. It instead begins during post-production. That is why, at Motion Edits, we have compiled a guide to the post-production process, drawing on years of experience and countless projects. Initially built for our team of video editors and VFX artists, this guide […]

Marketing videos are one of the most effective tools to turn viewers into customers. With 91% of consumers seeking more video content from brands and nearly half of Gen Z and Millennials engaging more with video than other content, the power of video marketing is undeniable. In fact, statistics show that 78% of marketers credit […]

The match cut has played a key role in creating some of the most memorable scenes in film history. In fact, match cuts are often done so well and look so visually striking that they end up being the best parts or highlights of the film, just like in Inception. More films employ this technique, […]

Attention is the new currency. With billions of videos flooding social media, capturing the attention of people has never been tougher. And just posting a video is not enough: one has to grab the attention of the social media audience from the first few seconds. The question is, how? The answer to this lies in… […]

Do you know how long your video has to get attention? Just 8 seconds. That’s right. Within those few seconds, your video needs to hook the YouTube audience or lose them for good. We know this is sad, but it is the truth. With over 500 hours of video uploaded every minute, it is more […]

In 2025, videos are everywhere. They are on social media, YouTube, and even business websites. Last year alone, YouTube saw over 500 hours of video uploaded every minute. That is an insane amount of content, but here is the reality: most of it goes unnoticed. Why? Because in today’s creator economy, making a video is […]

You have probably heard the term “jump cut,” and maybe it makes you cringe. Often, jump cuts get a bad rap, painted as the editing trick that disrupts the flow of videos. But let us set the record straight. Jump cuts are not the villains they are made out to be. In fact, when you […]

Making a hit music video involves more than just capturing footage. Our extensive experience with countless music videos has taught us that the real work often lies in post-production. That’s when your video becomes unforgettable or fades into the background noise of the internet. In this blog, we’re removing the curtain on the five post-production […]

One crucial element that can make or break your video is transition effects. Knowing when to use these effects can make a big difference in the flow of your videos and keep your audience engaged. But with so many options of effects to choose from, picking the right ones can be tricky. That is why […]

Wedding videos capture one of the most important days in a couple’s life, preserving memories that will be cherished for years. As video editors, our job is to ensure these videos are polished and professional. But sometimes, editing falls short.  A poorly edited video can not only disappoint the couple whose special day is on […]

In video editing, post-production is where the real magic happens. It turns raw footage into a polished final product that everyone loves. One of the most exciting parts of this process is adding effects, which play a crucial role in making your video stand out. Now, you might think of video effects as flashy add-ons, […]